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  • Statement Looks

“It’s not about the dress you wear, but the life you lead in the dress”

Diana Vreeland

Prom: Beauty

The buzz needn’t be just about your dress: get the wow-factor with beaded braids, jeweled headgear or fresh dewy skin. It’s up to you…

Sweep back locks to give your outfit max airtime: go for low buns and angel braids.

Occasion Wear | ASOS

Prom: Cool

For one night only you have a free pass to indulge in those Pretty in Pink fantasies: cue sweet skater shapes, embellished smock dresses, lacy skirts and pretty collars.

Cut back on the sugar rush with a novelty clutch bag and colour-clash heels.

Occasion Wear | ASOS

Prom: Beauty

The buzz needn’t be just about your dress: get the wow-factor with beaded braids, jeweled headgear or fresh dewy skin. It’s up to you…

Sweep back locks to give your outfit max airtime: go for low buns and angel braids.

Occasion Wear | ASOS

Prom: Sassy

Cutaway details, racer shapes and super-short playsuits are the new hot-to-handle styles. Team with metallic hardware for guaranteed all-eyes-on-you.

Swap out the killer heels for so-now flats: you’ll look good on the dance floor.

Occasion Wear | ASOS

Prom: Glam

Grab an A grade with a wow-the-crowd spin. Try S/S’13’s bold & bright maxi dresses or mix hi/lo fabrics like luxe jersey and silk for maximum impact.

Now get the shoes – this season’s coolest are metallic, caged or barely there.

Occasion Wear | ASOS

Prom: Sassy

Cutaway details, racer shapes and super-short playsuits are the new hot-to-handle styles. Team with metallic hardware for guaranteed all-eyes-on-you.

Swap out the killer heels for so-now flats: you’ll look good on the dance floor.

Occasion Wear | ASOS

Prom: Beauty

The buzz needn’t be just about your dress: get the wow-factor with beaded braids, jeweled headgear or fresh dewy skin. It’s up to you…

Sweep back locks to give your outfit max airtime: go for low buns and angel braids.

Occasion Wear | ASOS

Prom: Glam

Grab an A grade with a wow-the-crowd spin. Try S/S’13’s bold & bright maxi dresses or mix hi/lo fabrics like luxe jersey and silk for maximum impact.

Now get the shoes – this season’s coolest are metallic, caged or barely there.

Occasion Wear | ASOS

Prom: Cute

For one night only you have a free pass to indulge in those Pretty in Pink fantasies: cue sweet skater shapes, embellished smock dresses, lacy skirts and pretty collars.

Cut back on the sugar rush with a novelty clutch bag and colour-clash heels.

Occasion Wear | ASOS

Prom: Glam

Grab an A grade with a wow-the-crowd spin. Try S/S’13’s bold & bright maxi dresses or mix hi/lo fabrics like luxe jersey and silk for maximum impact.

Now get the shoes – this season’s coolest are metallic, caged or barely there.

Occasion Wear | ASOS

Prom: Sassy

Cutaway details, racer shapes and super-short playsuits are the new hot-to-handle styles. Team with metallic hardware for guaranteed all-eyes-on-you.

Swap out the killer heels for so-now flats: you’ll look good on the dance floor.

Occasion Wear | ASOS

Prom: Cute

For one night only you have a free pass to indulge in those Pretty in Pink fantasies: cue sweet skater shapes, embellished smock dresses, lacy skirts and pretty collars.

Cut back on the sugar rush with a novelty clutch bag and colour-clash heels.

Occasion Wear | ASOS

Prom: Glam

Grab an A grade with a wow-the-crowd spin. Try S/S’13’s bold & bright maxi dresses or mix hi/lo fabrics like luxe jersey and silk for maximum impact.

Now get the shoes – this season’s coolest are metallic, caged or barely there.

Occasion Wear | ASOS

Prom: Cute

For one night only you have a free pass to indulge in those Pretty in Pink fantasies: cue sweet skater shapes, embellished smock dresses, lacy skirts and pretty collars.

Cut back on the sugar rush with a novelty clutch bag and colour-clash heels.

Occasion Wear | ASOS

Prom: Cute

For one night only you have a free pass to indulge in those Pretty in Pink fantasies: cue sweet skater shapes, embellished smock dresses, lacy skirts and pretty collars.

Cut back on the sugar rush with a novelty clutch bag and colour-clash heels.

Occasion Wear | ASOS

Prom: Glam

Grab an A grade with a wow-the-crowd spin. Try S/S’13’s bold & bright maxi dresses or mix hi/lo fabrics like luxe jersey and silk for maximum impact.

Now get the shoes – this season’s coolest are metallic, caged or barely there.

Occasion Wear | ASOS

Prom: accessories

Turn heads in vintage hats, hand-made headpieces and more one-of-a-kind accessories on ASOS Marketplace.

Pile on delicate chains, rings and bangles or wow ‘em with one knockout piece.

Occasion Wear | ASOS

Prom: Needle & Thread

Exclusive-to-ASOS Needle & Thread riffs on the heavily embellished vintage look, adding pops of neon and open back details to make party dresses and skirts feel super now.

A glitzy mini dress will do all the talking with a small heel and minimal accessories.

Occasion Wear | ASOS

Prom: Sassy

Cutaway details, racer shapes and super-short playsuits are the new hot-to-handle styles. Team with metallic hardware for guaranteed all-eyes-on-you.

Swap out the killer heels for so-now flats: you’ll look good on the dance floor.

Occasion Wear | ASOS

When the dress code demands a hat, get creative: a scarf or flower in your hair will set your look apart.

Wedding: Boyish

A knockout dress isn’t the only way to wow the crowd – matchy-matchy suits, masculine tailoring and printed pants pack a serious punch.

Steal from the boys but accessorize right in pointed courts and mega jewels.

Occasion Wear | ASOS

Wedding: Beauty

Less is more when it comes to weddings so throw the spotlight on one key feature: a heavily winged eye, a citrus pout or a softly tousled up-do.

Shake up your hairstyle with a jewelled headband or blooming halo.

Occasion Wear | ASOS

Wedding: Cute

Give lace dresses, pastel shades and skater shapes a style jolt with double-impact jewelry, opulent hair jems or embellished clutch bags – perf’ for stashing confetti.

Cute looks come of age with dare-to-bare sheer layers and hardware accessories.

Occasion Wear | ASOS

Wedding: Vintage style

Pump up your style cred with two words: Great Gatsby. From ’20s silhouettes to glistening beading, this summer’s movie moment is a hit for your wardrobe too.

Give your look a so-now spin with sherbet jewelry and sweetie-shade block heels.

Occasion Wear | ASOS

Wedding: Boyish

A knockout dress isn’t the only way to wow the crowd – matchy-matchy suits, masculine tailoring and printed pants pack a serious punch.

Steal from the boys but accessorize right in pointed courts and mega jewels.

Occasion Wear | ASOS

Wedding: Beauty

Less is more when it comes to weddings so throw the spotlight on one key feature: a heavily winged eye, a citrus pout or a softly tousled up-do.

Shake up your hairstyle with a jewelled headband or blooming halo.

Occasion Wear | ASOS

Wedding: Vintage style

Pump up your style cred with two words: Great Gatsby. From ’20s silhouettes to glistening beading, this summer’s movie moment is a hit for your wardrobe too.

Give your look a so-now spin with sherbet jewelry and sweetie-shade block heels.

Occasion Wear | ASOS

Wedding: Beauty

Less is more when it comes to weddings so throw the spotlight on one key feature: a heavily winged eye, a citrus pout or a softly tousled up-do.

Shake up your hairstyle with a jewelled headband or blooming halo.

Occasion Wear | ASOS

Wedding: Boyish

A knockout dress isn’t the only way to wow the crowd – matchy-matchy suits, masculine tailoring and printed pants pack a serious punch.

Steal from the boys but accessorize right in pointed courts and mega jewels.

Occasion Wear | ASOS

Wedding: Cute

Give lace dresses, pastel shades and skater shapes a style jolt with double-impact jewelry, opulent hair jems or embellished clutch bags – perf’ for stashing confetti.

Cute looks come of age with dare-to-bare sheer layers and hardware accessories.

Occasion Wear | ASOS

Wedding: Cute

Give lace dresses, pastel shades and skater shapes a style jolt with double-impact jewelry, opulent hair jems or embellished clutch bags – perf’ for stashing confetti.

Cute looks come of age with dare-to-bare sheer layers and hardware accessories.

Occasion Wear | ASOS

Wedding: Boyish

A knockout dress isn’t the only way to wow the crowd – matchy-matchy suits, masculine tailoring and printed pants pack a serious punch.

Steal from the boys but accessorize right in pointed courts and mega jewels.

Occasion Wear | ASOS

Wedding: Vintage style

Pump up your style cred with two words: Great Gatsby. From ’20s silhouettes to glistening beading, this summer’s movie moment is a hit for your wardrobe too.

Give your look a so-now spin with sherbet jewelry and sweetie-shade block heels.

Occasion Wear | ASOS

Wedding: Vintage style

Pump up your style cred with two words: Great Gatsby. From ’20s silhouettes to glistening beading, this summer’s movie moment is a hit for your wardrobe too.

Give your look a so-now spin with sherbet jewelry and sweetie-shade block heels.

Occasion Wear | ASOS

Wedding: Boyish

A knockout dress isn’t the only way to wow the crowd – matchy-matchy suits, masculine tailoring and printed pants pack a serious punch.

Steal from the boys but accessorize right in pointed courts and mega jewels.

Occasion Wear | ASOS

Wedding: Cute

Give lace dresses, pastel shades and skater shapes a style jolt with double-impact jewelry, opulent hair jems or embellished clutch bags – perf’ for stashing confetti.

Cute looks come of age with dare-to-bare sheer layers and hardware accessories.

Occasion Wear | ASOS

Wedding: Needle & Thread

Exclusive-to-ASOS Needle & Thread riffs on a vintage look, adding pops of neon and open back details to make party dresses and skirts feel super now.

Make 1920s muse Zelda Fitzgerald your inspiration: every outfit needs a little sparkle.

Occasion Wear | ASOS

Wedding: Boyish

A knockout dress isn’t the only way to wow the crowd – matchy-matchy suits, masculine tailoring and printed pants pack a serious punch.

Steal from the boys but accessorize right in pointed courts and mega jewels.

Occasion Wear | ASOS

Wedding: Cute

Give lace dresses, pastel shades and skater shapes a style jolt with double-impact jewelry, opulent hair jems or embellished clutch bags – perf’ for stashing confetti.

Cute looks come of age with dare-to-bare sheer layers and hardware accessories.

Occasion Wear | ASOS

WEDDING: ASOS Salon

Warning: The Summer ’13 ASOS SALON collection will bring out the
princess complex in you. These dresses, with their beautiful appliqué
finishes and vivid sequins, are guaranteed to steal the spotlight.

Leave the statement jewelry at home, with dresses this wow, you can let them shine.

Occasion Wear | ASOS

Avoid grad’ cap hair issues – an up-do will stay neat and look hot once you’re hat-free.

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: Beauty

Side-swept buns, angel braids and posies in your pony will ensure your locks are perfectly coiffed before and after the mortar toss.

This is your moment to shine so think luminous eyes with a dash of lip color.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: Beauty

Side-swept buns, angel braids and posies in your pony will ensure your locks are perfectly coiffed before and after the mortar toss.

This is your moment to shine so think luminous eyes with a dash of lip color.

Occasion Wear | ASOS

Graduation: Beauty

Side-swept buns, angel braids and posies in your pony will ensure your locks are perfectly coiffed before and after the mortar toss.

This is your moment to shine so think luminous eyes with a dash of lip color.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS

Graduation: White out

Nailing this look is a cinch when you’ve got the know-how. Simple shapes feel fresh in broderie anglaise or sweeten-up smock dresses with cute cutaways.

Up the ante with a contrasting belt, embellished collar or double-wow necklace.

Occasion Wear | ASOS