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SS13

ASOS DENIM COLLECTION

Six new names for six new cuts.

  • ASOS RIDLEY ultra skinny
  • ASOS ELGIN skinny
  • ASOS MARNEY slim leg
  • ASOS BRADY slim boyfriend
  • ASOS SAXBY loose boyfriend
  • ASOS LENNOX kick flare

From ultra skinny to loose boyfriend the six key ASOS denim styles are cleverly cut and constructed to ensure a perfect fit. Classic denim colours are staple, updated with sorbet, sun-faded hues and vibrant primary tones. Authentic vintage, acid and tie-dye washes sit alongside ‘rip and repair’ and laser print details – all available in the new six key shapes and ready to take you into the Spring season.

The soon-to-be launched ASOS denim style guide/hub will hold all the information you need to make the best investment - from slow motion videos of each new denim style, to essential length and fit details for each key shape.

Meet the new ASOS denim family.

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