When it comes to washing premium or selvage denim, you're damned if you do and damned if you don't. Or so you may have thought...
 
The denim purists among us live by the credo that cleaning is cheating: selvage jeans come preloaded with oodles of dye, and their hefty price tag leaves many worried about washing the signature coloring out. On the flip side, you don't want people to be able to smell your jeans before they see them. Plus — true story, this —if you don't wash them at all, you run the risk of developing folliculitis (an infection of the hair follicles in the skin), which is far from a good look.
 
But there is an easy way of washing your nice jeans without rinsing out all the color. Just check out the video below. Problem solved.