Done properly and you'll channel a vibe that says "sun-kissed demigod with pied-à-terre on the French Riviera." Done badly and you'll kick out the kind of faux glow that would make even a Jersey Shore cast member scoff. We are, of course, talking about the contentious issue of fake tanning. Simply put, we're fans of the stuff. There's no doubt that a bit of color makes you look hotter, healthier and less like your work:play:sleep ratio is off. And it beats the health risks of hammering the tanning beds or, you know, the actual sun.

The key to self-tan success is subtlety. Check out the video below for our top tips on how to apply the fake stuff without anyone noticing you have, paying close attention how you can remove tell-tale signs from your hands.